Using Sales Promotions as a Marketing Strategy
This week I was at a networking event where the organiser promoted the sponsor of the event by having a prize draw using the business cards of all the attendees with the prize being a free product/service. This was not only a great way to increase awareness of the...Does Advertising work?
There is a lot of mixed evidence and advice over advertising and how effective a marketing strategy it is. My view is that it plays a very important role if you have a product to sell. The reason is that a product is tangible so you can see it, feel it and in some...How to get more clients
I am always looking at ways to grow my business and that includes looking at how to get more clients. I thought that if I could come up with the answer then not only would that benefit my business but it would also benefit many of my clients. There is so much...Does social media bring you clients – the sequel!
My recent blog post, ‘Does social media bring you clients?’ resulted in some really interesting discussions within may of my networking groups which was just what I’d hoped for! I was keen for small business owners to see the results of the survey carried out by...ABOUT ME
I am a Certified Advanced Resume Writer, Employment Interview Consultant, and Career Coach and it is my aim to help ambitious and motivated people like you become fully empowered to get the job you want.